Life intervened and I had to miss the "Marketing Platforms" class I had signed up for today. I hope to be able to go to it or a similar one down the pike because the subject encompasses everything a self-published author needs to think about to self -promote. [Is "Branding" passe?]
I found a terrific site though - WritersDigest.com - which has a good overview article on this subject as well as related topics:
There seems to be enough on the site so you don't have to subscribe to either the digital or print version of the publication. I plan to look this stuff over, though, and perhaps it would be worth subscribing for a bit. Lots to think about. What I have in place is a good webpage with lots of info on my novel. It links to the Amazon site where the book can be purchased [either hard copy or e-book]. I have a Facebook page for the book and a twitter account, business cards and - oh yeah - this blog. Problem is - who is my audience and how do I find them and, more importantly, what exactly am I selling and to what target group? Should be fun, like a jigsaw puzzle as I unravel the complexities of this crazy digital age and this new world of self-published novel-dom.
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